Privacy Policy

Privacy Policy-Terms and Conditions

  1. Privacy Policy and Data Protection for Swan Family Patterns users:
    – Purpose of Collecting Personal Information
    – What kind of information/data do we collect on
    – Who does Swan Family Patterns shares your information with?
    – How long does Swan Family Patterns store your data?
    – How can you access your data storage in Swan Family Patterns to see it modify it or delete it?
  2. Delivery and Returns Policy
  3. License of Use Policy
  4. Intellectual Property Policy
  5. Coupons Policy
  6. Links to other websites
  7. Residents of the European Union
  8. Additional Details
  9. Contact Us

1. Privacy Policy and Data Protection for Swan Family Patterns users.


Swan Family Patterns does not collect personally identifiable information (personal information) about you unless you voluntarily and knowingly provide it. If you choose to register or complete transactions on our website and provide us with your personal information, you agree to the terms and conditions applicable to personal information contained in this Privacy Policy. This privacy policy sets out how Swan Family Patterns uses and protects any information that you give when you use this website. In case that after reading this you still have any questions, please send an email to so we can help further.

1.1 Purpose of Collecting Personal Information

Our primary purposes in collecting personal information are to process transactions you choose to initiate on our website and to provide you the services you choose to use. We require this information to understand your needs and provide you with a better service. We may use the personal information you share with us to do the following:
– Provide the products and services you have purchased or requested from us;
– Communicate with you about your purchases and requests;
– Provide the customer support you request;
– Personalize your experience on our website;
– If you subscribe to our Newsletter, we may periodically send promotional emails about a new post, products, and special offers or other information which we think you may find interesting using the e-mail address which you have provided.

1.2 What kind of information/data do we collect on

The information we collect depends on how and where you click and enter your information inside For example:

When you create an account on our website, we will store your name and email, which will be used to populate the checkout for future orders.

When you purchase on our website, we’ll ask you to provide information including your name, email address, and account information like username and password. We’ll use this information for purposes, such as, to:
– Send you information about your account and order
– Respond to your requests, including refunds and complaints
– Process payments and prevent fraud
– Set up your account for our store
– Improve our store offerings
– Send you marketing messages, if you choose to receive them

When you write a comment anywhere in our site we will collect your name, and email for identifying purposes. After approval of your comment, your profile picture is visible to the public in the context of your comment. If you creating a profile and posting comments, any personal information you share in your profile and any comment you post will be accessible to all users of the website. You assume the risk and any consequences of sharing such information publically.

When you subscribe to our Newsletter, we are going to collect your Name, Last Name, and Email, the Country you are from, and your email activity with the emails we send you, the date, the time and the IP address you used to submit with. This information is kept on our Mail Poet account. We currently use Mail Poet as our Newsletter provider and you can read their Privacy Policy here.

When you navigate through our website, Google Analytics will collect your navigation information such as the Country from where you are reading us, what pages you clicked on and where you click-through our site. Swan Family Patterns can’t see this information per individual. We analyze this information as the group of people who visit our site.

Use of Cookies
To make our website function properly, we place small data files called “cookies” on your device. Most websites do this.
What Are Cookies? A cookie is a small text file that a website saves on your computer or mobile device when you visit the site. It enables the website to remember your actions and preferences (such as login, screen size, and shopping bag contents) over a period of time, so you don’t have to keep re-entering them whenever you come back to the site or browse from one page to another.
By agreeing to accept our use of cookies, you are giving us, and third parties we partner with, permission to place, store, and access cookies on your computer or mobile device.
How Do We Use Cookies? We use cookies in the following ways:
– To personalize your experience on our website;
– To allow you to shop and complete orders;
– To help us understand the sections of our site that are visited and the actions taken by our site’s visitors;
– To advertise and remarket our products to you on other sites across the internet;
– To track and measure the effectiveness of our marketing efforts;
– To remember your preferences, settings, and login details;
– To display targeted advertising related to your interests;
– To allow you to post content in our discussion forums and on our blog;
– To allow you to share content with social networks.

Disabling and Deleting Cookies. Most web browsers can be set to disable the use of cookies. You may also choose to delete all cookies that are stored on your computer or mobile device. If you choose to disable all cookies, you may not be able to access all the features of our website as some cookies are required for certain functionality to work. If you choose to delete cookies, you may need to re-enter information the next time you visit our site. 

Embedded content from other websites. Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website. These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

We also use a Google Analytics service to help us gather information about how you use our website, cookies, IP address, what type for devices you use to read our site, where are you from, range of age, the URL’s of the pages that drove you to our site (such as Bing, Google, Pinterest, Facebook etc.) We analyze this information to come up with improvements and better content and products for you. This information is kept in our GA account. You can read more about how we use Google Analytics below.
Along with our Google Analytics account, we use a plug-in called Google Analytics Dashboard for WP (GADWP) that has access to some of the information that Google Analytics recollects and send it back to our dashboard (See more on how we use this plugin in point 1.3).

1.3 Who does Swan Family Patterns shares your information with?

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.
However, to keep the functionality and the innovation of this website we use the following services that need to access to some of your information:

PayPal – PayPal is the payment gateway we use to charge for our products as is the most secure way to pay online. PayPal will use your account information to make our payments reports, we will be able to see in this reports your name, address, the status of the purchase, the time and day of payment, and the details of your purchase such as the name of the product you bought and how much did you paid for it. We do not retain or store any credit card information on our servers or at our place of business. All information of the purchases made with will remain in their secure servers ( Please see the PayPal Privacy Policy for more details.

Mail Poet – Customer information such as name, address, and phone number may be saved when orders are processed through our Mail Poet or WooCommerce cart software. This information will be used for internal analytic data processing only and it would never be shared with third parties.

Google Analytics – Google Analytics collects information such as how often users visit this site, what pages they visit when they do so, and what other sites they used prior to coming to this site. We use the information we get from Google Analytics only to improve this site. Google Analytics collects only the IP address assigned to you on the date you visit this site, rather than your name or other identifying information. We do not combine the information collected through the use of Google Analytics with personally identifiable information. Although Google Analytics plants a permanent cookie on your web browser to identify you as a unique user the next time you visit this site, the cookie cannot be used by anyone but Google. Google’s ability to use and share information collected by Google Analytics about your visits to this site is restricted by the Google Analytics Terms of Use (as amended for government websites) and the Google Privacy Policy.

1.4 How long does Swan Family Patterns store your data?

Because we grant you an easy access to all your purchases and files you download from our site via your account, we don’t delete your data unless you explicitly ask for it (see more about how to do this in point 1.5). This allows us to give you access to all your sewing patterns and other purchases information.
If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.
For users that register on our website, we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time. Website administrators can also see and edit that information.

1.5 How can you access your data storage in Swan Family Patterns to see it modify it or delete it?

Access and Modify your data: All the users that either has an account created from scratch or because they purchase a product can access and modify any of their data such as name, address, phone number, and password by clicking on “My Account” tab in our navigation bar.
Delete your data: You can request that we delete all your data on Swan Family Patterns an email to with the subject “I want you to delete my Data”, then we will ask you to confirm this request via email, and once confirmed you in fact sent this request we will delete your data.
Delete your Newsletter subscription: If you want to Unsubscribe from our Newsletter you can go to any of our newsletter emails and click the unsubscribe button at the end of it.

2. Delivery and Returns Policy

We only sell digital downloadable items, giving customers quick and easy access to their purchases. Within 10 minutes of payment, you should receive an email with a link to download the digital material to your inbox. If you don’t receive the email within that time, check your spam folder. You can also download your digital materials from the ”Downloads” section of the website in My Account. Digital content is considered delivered when the customer has accessed their product (i.e. clicked the “Download” button).

Please note that this link can be used 10 times, so please download all your digital materials and save them somewhere safe on your device. The link emailed to you expires after one year, so please download the files as soon as possible. If you can’t find the email ordering the digital PDF pattern, check your junk or spam folder.

Digital Products, which are purchased as downloadable products, such as sewing patterns and printables are not eligible for return once the file has been downloaded.
Once a product has been purchased and downloaded by you, no right of cancellation or refund exists under the Consumer Protection (Distance Selling) Regulations 2000 due to the electronic nature of our products. Any refunds shall be at our sole and absolute discretion. You agree that under no circumstances whatsoever shall you initiate any chargebacks via your payment provider. You agree that any payments made by you for any of our products are final and may not be charged back.
Returns of digital products are allowed for 14 days post purchase, if the file has not been downloaded.
In case of broken links or errors in your file, the customer will be required to send a screenshot of the problem trough Swan Family Patterns Contact form to get the new right file.

3. License of Use Policy

Your purchase of one or all of our products constitutes our granting to you of a non-exclusive, non-sublicensable, non-transferable license to download and access that product for the purpose of your own personal use and reference, and print for your own storage, retention, and reference. You shall not copy, re-sell, sublicense, rent out, share or otherwise distribute any of our products, whether modified or not, to any third-party. You agree not to use any of our products in a way which might be detrimental to us or damage our reputation.
In case of wanting to use any of our products with a Commercial Propose the customer must contact Swan Family Patterns at
Not one of our Digital Products can be shared, copied or resale under any circumstances.

4. Intellectual Property Policy

The Digital products, whether modified or not and all intellectual property and copyright contained therein, are and shall at all times remain our sole and exclusive property. You agree that under no circumstances, whether the product has been modified or not, shall you have or attempt to claim ownership of any intellectual property rights or copyright in the product.

5. Coupons Policy

Coupons: Coupons are a regular way to reward our customers and can be used by applying a special code to the Checkout Process. Coupons are sent by email with a description of the conditions and times of use for each specific coupon.

6. Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

7. Residents of the European Union

Residents of the European Union (EU) who use our website and provide us with personal information have certain rights under the General Data Protection Regulation (GDPR). EU residents may have some or all of the following rights:
The right to be informed: You have the right to be informed about the personal information we collect from you and how we process it.
The right of access: You have the right to receive confirmation that your personal information is being processed and the ability to access your personal information.
The right to rectification: You have the right to have your personal information corrected if it is inaccurate or incomplete.
The right to be forgotten: You have the right to request the removal or deletion of your personal information if there is no compelling reason for us to continue processing it.
The right to restrict processing: You have a right to restrict further processing of your personal information. (We are permitted to store the data, but not to perform any further processing of it.)
The right to portability: You have the right to request a copy of the personal information you provided to us to use for your own purposes.
The right to object: You have the right to object to us processing your personal information for certain, specified reasons.

Swan Family Patterns is considered the data controller for all personal information provided on this site by EU residents. If you are a resident of the EU and you would like to exercise any of the rights you have under GDPR, you may send your request via email to

8. Additional Details

Swan Family Patterns reserves the right to change our privacy policy in the future. Should we decide to make such a change, we will publish such changes so you will know exactly what information is being collected, how we intend to use information collected, whether it will be disclosed to anyone, and how you can “opt-in” or “opt-out” of having this information collected. Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.

9. Contacting Us

Please feel free to contact us with any questions regarding this Downloadable Digital Products Terms and Conditions of Sale Policy via email to

Last updated: Junuary 3, 2024

Subscribe today to our email newsletter to make sure you don't miss a thing!
It's are totally FREE! No spam! Fresh posts, ideas, and items only.